Examples

Ends are described by a vision bold & underlined and related desired results: (sub-)goals bold and objectives underlined.

• I want to become the accomplished leader of my life.
• I lead my professional life.
• 80% of my yearly professional activities are related to my skills and wishes.
• My revenue is sufficient.
• I am able to save 20% monthly for extra expenses.

• Lead coaching for self-accomplishment and happiness for entrepreneur in Europe.
• Trainees recognize they are happier after the end of a session.
• Average happiness indicators are at least 25% higher after a session.
• Trainee asks at least 1 question per session.
• Trainee's recommendation link is used at least once in the first month.

• Provide the best sushi delivery service.
• Deliver food in short delay.
• Food is delivered 80% on time each week.